During the expo over the last couple of days it has been evident that there is a fundamental change going on. There have been so many words written about HTML5 vs. Flash. This is not about Steve vs. Adobe.
It is fundamentaly about being open.
My favorite example right now is the investment that Scribd has done in their platform to go from Flash to HTML5. They basically ditched a $3 million investment in Flash technology for an idea that they did not really know if it would work.
At the core, and this is important, is the fact that they realised that they had put all their content into an application platform. Being dependant on a particular runtime was not a dependency they wanted to have.
As a real bonus was the fact that they got mobile access for free.
You can then go on and argue about what Adobe should and should not do... I'll leave that to others.
Most people here, when asked, put their money on HTML5. Still, there are some companies such as Tiny Speck that base their innovation on Flash. It will be very interesting to follow their game, Glitch.
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